Upon inheriting the Jennis app, involvement from our Design & Discovery team as well as our Development team meant we could provide continuous customer support of the app whilst designing and developing a frictionless user journey. Through scaling the app we helped Jennis create larger promotions with Vitality and Santander and we have been able to build a strong working relationship to hand over the app back to the Jennis team.
Our Design and Discovery Team worked to understand the priorties of not only the business but the latent needs of the end-users. Our designers worked on an iterative model of constructing user flows through to designing wireframes. Our main task was to streamline the login and sign-up stage to the app to improve user onboarding and ensure user retention. We tested the designs with users at all stages to refine the usability, accessibility and to validate assumptions.
We started with mapping out the standard components such as the header, input field and buttons. The styling of these derived from interpreting the brands exisiting design language. Utilising the components we generated, we were able to populate the UI to form the visual design of the app. We involved the client at all stages of the design using Zeplin to encourage feedback and collaboration. Once the designs were finalised, our in-house development team set to work developing the design changes natively on both iOS and Android.
The app features workouts that automatically update to suit your trimester and due date. Trimester-specific pregnancy workouts – designed by expert physios to suit your changing body and growing bump. Trimester-specific pregnancy yoga and meditations.
Video programmes that cater for users who wish to follow a post-natal series of workouts. • Stage 1 (0-8 weeks): Helping you build up your pelvic floor and core muscles after baby is born• Stage 2 (8-16 weeks): Helping you develop that core control while adding light resistance• Stage 3 (16-24 weeks):
HIIT-based Fitness Circuits that get great results in 5, 20, 26 and 29-minute sessions. Varying intensity and fitness levels for every workout.
Jessica Ennis-Hill will help you to get great results in short amounts of time. Pause, rewind and fast-forward workouts. Watch any time and from anywhere.
Flexible membership and subscription packages to suit your fitness goals and requirements.
Progress through the video classes and see real results.